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How much do you know about great makeup innovators?
by Staff
You know the name of your favorite lipstick shade, and you know which brand of mascara really makes your eyes pop. But how much do you know about the people who originally developed and marketed these products? Test your knowledge of makeup history in this quiz about great makeup moguls.

Which cosmetics giant pioneered the concept of "free gift with purchase," which is now a staple at many makeup counters?

  • Elizabeth Arden
  • Estée Lauder
  • Coco Chanel

Who developed kiss-proof lipstick?

  • Bobbi Brown
  • Hazel Bishop
  • Helena Rubinstein

Who developed mineral makeup?

  • Helene Curtis
  • Bonne Bell
  • Diane Ranger

Who is considered the father of modern makeup?

  • Eugene Rimmel
  • Max Factor
  • Shu Uemura

Who invented mascara?

  • T.L. Williams
  • Eugene Rimmel
  • George Johnson

Who popularized mascara, with the help of his sister Mabel's recipe?

  • T.L. Williams
  • Eugene Rimmel
  • George Johnson

Who introduced nail polishes and lipsticks in a wide array of colors to women in the United States?

  • Charles Revson
  • François Coty
  • Jean Despres

Which of the following people made a fortune by selling hair and cosmetics products to women of color?

  • Max Factor
  • C.J. Walker
  • Shu Uemura

Which makeup mogul started her career in Australia?

  • Helena Rubenstein
  • Estée Lauder
  • Laura Mercier

Which businesswoman rewarded her top employees with pink Cadillacs?

  • Elizabeth Arden
  • Liliane Bettencourt
  • Mary Kay Ash