Let's see just how good these mascots have been at doing their jobs!
Many companies and brands can stand on their own and survive, maybe just needing an attractive logo and a catchy slogan to help them along their way. However, a lot of companies and brands take their marketing campaigns a step further and adopt a mascot to help to boost their image and visibility. There is no doubt that mascots are truly one of the most effective means of advertising and promoting a brand. Sure, a jingle could get stuck in your head after you hear it over and over, but a good mascot can leave an even greater impression, allowing a brand to stay rent-free in your mind for days, weeks, months or even forever!
Think about it. Some of the most iconic mascots in recent years have been really successful: the quirky Flo from Progressive Insurance, the classic clown Ronald McDonald, or the emperor of Disney himself, Mickey Mouse. A lot of these mascots have even transcended into mainstream pop culture!
So, let's put your brand knowledge to the ultimate test and see if you have what it takes to name the correct company from just a black and white picture of its iconic mascot!