Tech Talk: Internet Cookie Quiz

Estimated Completion Time
1 min
Tech Talk: Internet Cookie Quiz
Image: Joe Raedle/Getty Images News/Getty Images

About This Quiz

Right now, your computer has an array of tiny files that are keeping tabs on you. Test your knowledge of Internet cookies, one of the most misunderstood aspects of the Internet.
Which of these can Internet cookies not do?
collect personal information about a user
store information from a Web server on a user's computer
contain a unique ID for a computer
Correct Answer
Wrong Answer

Contrary to popular belief, Internet cookies can't collect personal information about a user from his or her computer.

Where do Internet cookies come from?
a Web site's server
the Internet's central hub
outer space
Correct Answer
Wrong Answer

Internet cookies are produced by a central server for a Web site and uploaded onto a user's computer when he or she first enters a site.

Cookies store state information. What is that?
information about the size of your computer's hard drive
information about a user's preferences
top secrets that are surreptitiously stored on one user's computer then moved to another
Correct Answer
Wrong Answer

State information is details about your computer and preferences. For example, if you've been to a site before, you're in a state of being a return user. State information can also be stored specifics -- for instance, your zip code when receiving automatic local weather updates from a site.

Advertisement

Other information that a cookie may store about a user doesn't include:
how often you visit a Web site
items in your online shopping cart
preferences attached to other cookies
Correct Answer
Wrong Answer

Cookies can't look at other cookies, only the information on the cookie it placed on a user's computer.

If you want to erase your cookies, what folder should you access on your PC?
Temporary Internet Files
Web Activity folder
Drivers folder
Correct Answer
Wrong Answer

To erase cookies, you'll have to go into your Temporary Internet Files folder.

What's "targeting" as far as Internet cookies are concerned?
focused marketing
the process of accessing a user's cookie
finding a s physical location
Correct Answer
Wrong Answer

Targeting is essentially focused marketing to Internet users based on information (like past purchases) found in their cookies.

Advertisement

DoubleClick is a company that produces cookies that:
contain a user's personal information
can track users across the Internet
smell like real, fresh-baked cookies
Correct Answer
Wrong Answer

DoubleClick produces cookies that can track users across the Internet, not just on one site.

What kind of cookies does a 2003 White House Office of Management and Budget memo forbid?
benign cookies
dummy cookies
persistent cookies
Correct Answer
Wrong Answer

The White House memo forbade the use of persistent cookies. These are cookies that remain active, even after a user has exited out of his or her Web browser.

The small, 1x1 pixel cookies implanted in banner ads are called:
devil cookies
Web bugs
Web scum
Correct Answer
Wrong Answer

Web bugs are tiny files hidden in banner ads that upload cookies onto a user's machine when he or she clicks a banner ad.

Advertisement

Cookies are written in what kind of text?
name-value pairs
ASCII
DOS
Correct Answer
Wrong Answer

Cookies are written in name-value pairs. The name may be as simple as "UserID," and the value is a string of numbers and characters, the actual ID tag for the user's computer.

You Got:
/10
Joe Raedle/Getty Images News/Getty Images